MobiFin Digital Banking Solution Drives City Bank Explosive Growth in Bangladesh

About the case study

Since 1983, City Bank has been a beacon of progress in Bangladesh’s banking industry by introducing cutting-edge digital applications and secure platform services. Its innovations have transformed banking into a lifestyle solution, offering customers convenient and user-friendly financial services at their fingertips. City Bank’s legacy offerings included two digital platforms for its retail customers: Internet Banking and Mobile Banking. However, these could not adequately meet the rising needs of the Islamic banking customers and credit card holders.